Services / Motion Systems · Step 01
Find where your production hours go.
A one to two week audit of one real creative pipeline: where the hours go, what to automate first, and one working prototype.
Fixed fee · from US$5,000
Signs you need one
- 01Every campaign means the same resizing and versioning work, done by hand again.
- 02Localisation handoffs take days, and most of that time is file preparation.
- 03Senior designers spend their week on production rather than design.
- 04You suspect a lot could be automated but can't say which part first.
- 05Headcount requests keep coming back to production volume, not creative need.
What you get
01
A pipeline map
Every step of one real pipeline, who does it, which tools it touches and how long it takes.
02
Wasted hours, quantified
Repetitive, automatable time, per person and per cycle. A number, not a feeling.
03
Ranked opportunities
Scored by hours saved against effort, so the first fix pays back fastest.
04
One quick-win prototype
A working script, plugin or tool, used on real files during the audit.
Proof
motion designers use the packaging tool. Team standard since June 2025.
How it works
Before
Pick the pipeline
A 20-minute call to choose the one pipeline that costs you most.
Week 1
Map and measure
I sit with the people who run it and time the real steps.
Week 2
Rank and prototype
Score the opportunities, build and test a quick win on live work.
Close
Report and walkthrough
Map, numbers, ranked list, prototype. What's next is your call.
Who it's for
For
- SaaS and DTC teams producing high volumes of assets
- Heads of Growth, Marketing or Creative who need a business case
- Motion teams in After Effects with repetitive steps
Not for
- Teams producing a handful of bespoke pieces a year
- General digital-transformation consultancy
- Pipelines nobody is willing to change
Questions
Why only one pipeline?
Because the numbers have to be real. Mapping one pipeline with the people who run it produces measurements you can defend.
Is a build required afterwards?
No. You keep the map, the ranked list and the prototype. If you start a Build within 30 days of the report, the audit fee is credited toward it.
What tools do you work with?
After Effects first: that's where I build tools. The audit follows your tools rather than asking you to change them.
Do you work outside Canada?
Yes. Most engagements are remote, across North America and Europe, with a Pacific time overlap.